Run your loop · keep the learning

try fast,try right

New ventures: what to try next.

Compound your experience into learning as you verify it.Run it yourself, or let an AI agent run it.

The shift

You try, you reflect. Is that experience becoming an asset?

behavior.run turns it into a loop where learning becomes an asset each turn.

Try → reflect → next. Each turn, learning becomes an asset and compounds. Not denying your experience, but building on it as you verify.

How it works

From a one-line problem to a running loop.

01

Describe it

Your behavior to change, in one line. “Cut 3-day drop-off in a learning app.” “Hand the business to the next generation.”

02

Structure into an Objective

AI shapes it into goal / scope / problem / assumptions / success signals. No ambiguity left.

03

Compound learning through experiments

Run each move as an experiment; the reflection feeds the next loop. Learning compounds as an asset.

↻ And on to the next loop

What's different
01

Objective-centered

Not a habit tracker or a todo. What you want to change is the core; plans and experiments tie back to it.

02

Learning remains

Experiment and retrospective are one. Nothing left half-done — recorded in a form that feeds the next decision.

03

AI structures it

You don't have to be a behavioral scientist. It translates a vague problem into a testable goal and experiments.

Bring your own agent

Run it yourself. Or hand the loop to an AI agent.

Connect Claude / ChatGPT / Codex to run experiments and reflections. Let it run the loop while you focus on the decisions.

Connect an agent
ClaudeChatGPTClaude CodeCodexCursoror your agent of choice
Examples

Whatever you're steering.

Make it an Objective, and it all rides the same loop.

New venture

Turn hypotheses into experiments and compound the learning toward PMF.

Turnaround

Structure why a metric dropped, and verify your moves with experiments.

Internal change

Make internal behavior change an Objective. Run stalled efforts as experiments.

Product

Move 3-day drop-off and signup conversion with a loop, not one-off tactics.

Pricing
$12/ month

12,000 credits each month. Plenty to run your loops.

Run out? Top up anytime — extra credits never expire.

  • Unlimited Objectives & loops (within your credits)
  • AI structuring and experiment design
  • Connect your own AI agent
Get started

Founding users get free credits to start.

Credits are used only to run the service's AI features, and are non-refundable and non-cashable.

FAQ

Every time you run an AI feature — structuring a problem, designing experiments, summaries, diagnosis — you spend credits. The monthly plan includes 12,000 credits each month; it's a per-month allowance that doesn't roll over. If you run low, active subscribers can top up with extra credits anytime, and topped-up credits don't expire. Credits can only be used to run the service's AI features and are non-refundable and non-cashable.